Let’s Do This

Unraveling complexity and uncovering insights leads to compelling business communications. We do that and we do something else. Our work socializes a communications approach that galvanizes your organization to stay on top.

Brand Strategy

Too many brands are “me-too”. We start with your business strategy and inject creativity to build a narrative that resonates inside and out. This ensures the most engaging story is deployed efficiently and effectively.

We do not recommend traditional marketing plans. They are backward thinking and rapidly stale dated. A proactive go-to-market creates real dialogue and deeper engagement.

Go-to-Market Strategy

Business Development Strategy

Our focus is on revenue. The work is designed to drive top-line growth. New and organic performance with a focus on sustained relationships, is at the heart of our efforts.

We set up thought leadership programs, counsel executives, and develop impressive content. Another exciting service is taking books from concept to reader. We provide ghostwriting, publishing consultation, and marketing support. 

Executive Communications and Ghostwriting

“Jeff is an original strategic marketing thinker who speaks and writes to engage and move readers and audiences. He has a fun and fascinating view of the world of brand-building. Jeff is as comfortable managing a brand campaign as discoursing on branding’s history. His knowledge of marketing combined with history carry sharp lessons for today’s practitioners. I turn to Jeff for insights that incite.”
Niraj Dawar
Professor Emeritus, Marketing, Ivey School of Business
“Jeff gets stuff done! He is thoughtful and is uniquely able to translate his thoughts to highly impactful, readable and beautiful written material. If you need a go to person, go to Jeff.”
Gary Singer
CMO and Partner, Kearney
“Jeff consistently delivers great results, yet your top of mind thought may relate to his friendly, collaborative style. He is a prolific writer and reader and a great source for the latest pulse in marketing and branding.”
Jeff Parkhurst
Managing Director, Mindshare